We beauty editors do this thing every year where we go to Selfridges for a day, sit in a personalised directors chair in the beauty hall, and meet readers who want to test our beauty expertise/get giggly and nervous in the presence of such magazine celebrity/get free stuff in their goody bags. Or annoyingly tenacious PR's who take up a whole slot to try and pimp out their products. Not a great move when you consider this is a charity event, with all proceeds going to the wondrous Look Good..Feel Better, and there are people who genuinely get excited about twenty minutes of our time (how lovely is that?!) but can't book for said PR's being weirdly pushy. And they're always rubbish products because good PR's know that is not great conduct, and getting an editors back up does not good business sense make...
Last year I had 20 mins with a lovely young woman who had come across the editors day event while reading a waiting room mag, in hospital receiving treatment for cervical cancer. I was completely floored, in awe (I get like this about women who have had babies too - massive respect for that feat of terrifying endurance), touched and shocked. She was so young! And seemed so normal!
Not too long after it was my turn, - I most likely had it already as it happens - so I know that she was in fact young and normal, and went through a crappy time but had a nice 20 minutes of beauty pampering and gossip to fill her diary a little
This year I feel completely differently about the whole thing, since I can seriously and properly relate to all the women who come to see me, even the sick or recovering ones (its for anyone by the way, we get lots of lovely LOOK fans too). And if I can't exactly relate (we get some perfectly healthy 73 year olds on occasion), I'm ecstatic to be doing it for a charity that means so much more to me personally this time around.
So, if you fancy a ticket, or know someone who might, here are the details:
Where: Shiseido counter at Selfridges Beauty Hall, Oxford Street, London
When: Thursday 29th September
How to book: Call Selfridges on 0800 138 8140
Cost: Tickets are £20, with all proceeds going to LGFB - and for that you get a goody bag worth much more, a little makeover if you want one, plus a glorious chat with moi - that is serious value for money people...
And also, because they're so lovely and realise not everyone lives in London, Shiseido have given me a few skincare starter kits and fragrances to giveaway. I need some kind of a competition...hmmm. Best competition suggestions win an amazing Shiseido skincare starter kit? How about a simple RT? First five win... but @i_love_lipstick me in, so I know you've done it!